This blog is now rarely updated, but remains as an archive of bits and pieces I've collected from around the internet. To see what's caught my eye more recently, find me on twitter.
Tuesday 27 July 2010
Ab; Rory Sutherland
I really like the basic idea here (except for his small point about online banking, which I disagree with), not only when applied to marketing, but to almost every field. Don't overcomplicate:
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